Keywords: Attention: Chief Executive Officer
ING Head office
Amsterdamse Poort
Bijlmerplein 888
1102 MG Amsterdam
The Netherlands
ING DIRECT
Reply Paid 2682,
Sydney NSW 2001
RE: Google AU Search on ING Direct results in alarmed customers due to PERMANENTLY CLOSED BANK'S BRANCH
Dear C.E.O,
I am alarmed at the amount of lost business; significant reduction of Sales; Profits that negatively impacted your Salary Increment, Bonus and your Stock Options due to loss of new and existing customer’s confidence in giving their business to ING when they see that your Bank has closed down through their search in Google.com.au – keyword “ING Direct”. I do not know how many customers are loss due to this problem. Imagine you are a customer; how would you feel if you see “PERMANENTLY CLOSED” when you search for ING Direct in Google? What is the cost of at least one customer and their circle of influence to the bank – couple of million dollars from the beginning of this oversight and the daily opportunity costs that this issue is not fixed? retail melbourne australia |