Keywords: retail technology transportation signs food and drinks foodanddrinks to organise toorganise 30 August 2015 DAVID JONES CUSTOMER RELATIONS LEVEL 8 65-77 MARKET STREET SYDNEY NSW 2000 Attention: Owner of David Jones RE: HOW DO YOU PROFIT FROM POSITIONING TIPS BOX AT EACH FOOD STALL Dear Sir / Madam, I wish you well. Please see photos enclosed. Imagine a tips box takes in at least $1 worth of tip a day (It could definitely be more). Multiply $1 by the number of food stalls in all David Jones in Australia and your other subsidiary business. Multiply the daily tips obtained by the lifespan of David Jones store and your other subsidiary business. Lets take that tips amount as $x. If $x is a negligible amount, would you refuse to donate $x to charity? Would you refuse to receive $x straight into your pocket with no strings attach? On a separate note, you would not be like other unscrupulous owners who pocket the service staff tips. Having $x of tips given to the service staff, it would greatly boost service level, happiness and morale which in turn create satisfied customers purchasing more items from your business thus generating more profits for yourself and other management’s salary increment reading this letter. Having a tips box is nothing new as MYER has a tip box filled to the brim at her café in Bourke street – Melbourne city store. This was approved by Western Senior Management. Having a conspicuous signage by the tip box “Thank you for your tips” or “Service Staff’s Pension Fund” would greatly improve the receipt of tips. This is where MYER is lacking, yet without a sign the tips box was filled to the brim and not emptied in half… 30 August 2015 DAVID JONES CUSTOMER RELATIONS LEVEL 8 65-77 MARKET STREET SYDNEY NSW 2000 Attention: Owner of David Jones RE: HOW DO YOU PROFIT FROM POSITIONING TIPS BOX AT EACH FOOD STALL Dear Sir / Madam, I wish you well. Please see photos enclosed. Imagine a tips box takes in at least $1 worth of tip a day (It could definitely be more). Multiply $1 by the number of food stalls in all David Jones in Australia and your other subsidiary business. Multiply the daily tips obtained by the lifespan of David Jones store and your other subsidiary business. Lets take that tips amount as $x. If $x is a negligible amount, would you refuse to donate $x to charity? Would you refuse to receive $x straight into your pocket with no strings attach? On a separate note, you would not be like other unscrupulous owners who pocket the service staff tips. Having $x of tips given to the service staff, it would greatly boost service level, happiness and morale which in turn create satisfied customers purchasing more items from your business thus generating more profits for yourself and other management’s salary increment reading this letter. Having a tips box is nothing new as MYER has a tip box filled to the brim at her café in Bourke street – Melbourne city store. This was approved by Western Senior Management. Having a conspicuous signage by the tip box “Thank you for your tips” or “Service Staff’s Pension Fund” would greatly improve the receipt of tips. This is where MYER is lacking, yet without a sign the tips box was filled to the brim and not emptied in half… |